DailyDOOH

This week VIOOH in partnership with Yahoo and JCDecaux Singapore, announced the results from their successful pilot programmatic DOOH omnichannel campaign with Schroders. The digital OOH-led omnichannel campaign, which was designed to prime OOH exposed audiences online via mobile retargeting, achieved an impressive 80% higher mobile retargeting click-through rate (CTR) when compared to average campaign […]

Ahead of the AdTECH: OOH – Sydney Conference which is being held Tuesday December 7, 2021, the Ministry of New Media and VIOOH have put together an online pre-recorded ‘AdTECH: OOH Sydney – An Avant Goût’. It features Seedooh’s Chief Revenue Office Joe Copley,; VIOOH’s CEO JC Conti, The Tradedesk’s Data Partnerships Director Joanna Georges and JCDecaux’s National […]

Our AdTECH: OOH – Europe Conference, now in its third year is once again a true European affair, it takes place Wednesday December 1, 2022 in Amsterdam and registration is now open. The event chaired by LDSK’s Andy Hamblin has attracted a true who’s who of #AdTECH industry leaders. Travelling to Amsterdam is VIOOH’s CEO […]

A new programmatic digital out of home research paper released today by VIOOH reveals that the future of #pDOOH looks promising and its increased inclusion in multi-channel programmatic campaigns is likely to be a key driver of widespread adoption. The report, entitled ‘Programmatic OOH State of the Nation’, provides a unique insight into the digital […]

VIOOH, the leading global digital out of home (DOOH) marketplace, has nnounced a new partnership with premier and iconic OOH media company, Branded Cities. The partnership will give Branded Cities access to VIOOH’s market-leading Supply-Side Platform (SSP) that currently has 34 Demand-Side Platform (DSP) partners globally, including the likes of The TradeDesk, Yahoo DSP and […]

AdQuick.com has announced it has formed a strategic partnership with VIOOH, one of the leading global digital OOH marketplaces. AdQuick customers are now able to tap into VIOOH’s extensive U.S. inventory immediately, including premium digital billboards and street furniture from JCDecaux North America, allowing them to plan and execute more contextual and robust media campaigns. […]

VIOOH this week announced its expansion into urban Hong Kong with JCDecaux Cityscape street furniture and bus shelter programmatic advertising inventory now available. Trading across both guaranteed and non-guaranteed deals via JCDecaux, VIOOH now covers a quarter of the digital OOH market in Hong Kong across street furniture. Affiliated data partners include Audience Management System […]

Taptap Digital, an omnichannel advertising and marketing intelligence company, today announced its partnership with VIOOH, a leading global digital out of home (OOH) marketplace. This partnership, which aims to make digital OOH more accessible and effective for agencies and advertisers, gives access to global inventory utilising Taptap’s geospatial intelligence for data-driven omnichannel media buying. Key […]

Leading global digital out of home marketplace VIOOH this week announced new US hires in two newly created commercial and marketing roles. Following its launch in the market last October, the announcement comes as the OOH marketplace delivers on strategic plans to supply the highest service levels, offering robust value and tangible advertising outcomes in […]

Atedra, a leading global provider of digital out-of-home (DOOH) advertising solutions, today announced its partnership with VIOOH, a leading global digital OOH marketplace. This partnership gives agencies and advertisers access to inventory on the VIOOH marketplace, including US inventory from JCDecaux North America, and enables them to activate campaigns utilising Atedra data and insights. Geneviève […]