Adrian J Cotterill, Editor-in-Chief
The Out of Home Advertising Association of America has released its first ‘OAAA Digital Video Out of Home (VOOH) Buyers’ Guide‘ to help advertisers navigate the VOOH landscape and take advantage of the medium’s benefits. Doug Rozen, CEO, dentsu Media Americas, who penned the guide’s opening statement said “As the media landscape continues to evolve, […]
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