DailyDOOH

Walmart is taking its retail media business to the next level by expanding the options it offers advertisers on Walmart Connect (launched back in 2021 as a revamped version of the Walmart Media Group) to enable advertisers to drive more effectiveness with their overall media spend. Bottom line it is designed to provide advertisers the […]

Former senior DOOH focussed exec at both Walt Disney Television and at Amazon Brendan Rodgers has joined Walmart Connect as Director, Omni Channel Commercialization (I-OOH).