DailyDOOH

JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, has been awarded the iconic London bus shelter advertising contract by Transport for London (TfL) for an eight year period, with the option of a two year extension. The contract will commence on April 1, 2025. This is the second-largest bus shelter advertising […]

Sign Expo Canada, powered and owned by the Sign Association of Canada is Canada’s national trade show for the sign industry. Since 1955 the Sign Association of Canada (SAC-ACE) has successfully promoted the welfare of the sign industry, improved the status of its members in the community and benefited the users of signs. However the […]

Elevision has announced an exciting partnership with Dubai World Trade Centre (DWTC) to launch Dubai’s newest digital-out-of-home media network. Niall Sallam, CEO of Elevision, told us “We’re thrilled to launch our network of elevator and large format screens in collaboration with DWTC, and are equally excited to bring world-class measurement, programmatic and dynamic content capabilities […]

Prebid.org, the organization that oversees open source Prebid programmatic advertising solutions, this week announced that Prebid now supports DOOH and confirms that the framework has been tested successfully. Hivestack by Perion and Intersection pioneered the first successful end to end test within the Prebid ecosystem, proving the efficacy of the model. With initial testing complete, […]

Veridooh has announced a partnership with Place Exchange, a leading global Programmatic OOH Supply-Side-Platform (SSP) which will see Veridooh’s SmartCreative verification technology available to all programmatic OOH buyers leveraging Place Exchange’s SSP globally. Veridooh co-founder Mo Moubayed said “Brands and Media Agencies are demanding true independent verification as standard on their programmatic out of home […]

If you are already in Artificial Intelligence (AI) wishing to learn more about the advertising and out of home (OOH) industries or in the advertising and OOH sector and wish to better understand AI and Machine Learning then you will want to attend our annual AdAI Conference on Tuesday September 24, 2024. Last year the […]

Global creative and media agency Trouble Maker has today launched an integrated campaign for mobile network operator iD Mobile, tapping into one of the most talked about days in the football calendar – Transfer Deadline Day. The campaign celebrates exciting star transfers including Kane, Grealish, Watkins and Kelly on giant digital OOH screens at London’s […]

Tickets for the Experience United Social Club’s next event, ‘Pixels & Pints’ which will be held Tuesday October 15 during Out of Home New York (October 14-18, 2024) are NOW AVAILABLE here. It will be a laid-back evening at Talea Beer, New York’s first and only women-owned craft brewery, at their Bryant Park Taproom that’s […]

Vibenomics, a Mood Media Company and leading in-store digital advertising provider, is joining forces with Pathformance, a data-driven measurement solutions provider for brands and marketers. We are told that this collaboration presents a major benefit to brands looking to prove results from retail media investments, combining immersive in-store audio advertising with powerful analytics to create […]

Earlier this year Amazon Web Services (AWS) announced a commitment of USD 230 million to accelerate the creation of generative AI applications by startups around the world as well as the second-annual AWS Generative AI Accelerator. Back in early July they also announced ‘AWS GenAI Lofts’, a global tour of pop-up collaborative spaces and immersive […]