DailyDOOH

Rubicon Project (NYSE:RUBI), the global exchange for advertising, and Telaria (NYSE: TLRA), a software platform that optimises yield for leading video publishers, announced this week that they have entered into a definitive agreement to combine in a stock-for-stock merger.

The transaction, which has been unanimously approved by the Boards of Directors of both companies, will create the world’s largest independent sell-side advertising platform, poised to capture growth in CTV. Rubicon Project and Telaria should enable thousands of publishers to connect with hundreds of buyers and brands, creating a global, independent alternative to closed players in the ecosystem. In addition, the combined company will be an essential omnichannel partner for buyers across formats, screens and geographies. Both companies bring premium publisher partnerships and unique technical capabilities: Telaria as a leader in CTV, and Rubicon Project as an expert in scaled programmatic operations.

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At #CES2020 UK startup Moodbeam are part of the UK Pavilion at Eureka Park – Tech West, Sands Expo, Hall G. There, they will showcase #MoodbeamOne, the first wearable device that logs how we feel, at the push of a button.

Well worth taking a look, especially as there are several applications for business as well.

The DrinkWise and Outdoor Media Association (OMA) partnership continues in Australia over the Christmas season with the Out of Home campaign ‘Children can inherit more than your looks.’

The partnership, now in its third year, delivers an important reminder for adults, especially parents, on the impact they have on their children’s future drinking habits.

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With the release of ClickShare software update 1.9.1, Barco has stepped up security and functionality of its wireless presentation and collaboration system.

Barco ClickShare products are designed with security, privacy and confidentiality in mind, and with every quarterly software release new features and fixes are added to the product range. Next to being ISO27001 certified, Barco also has a Product Security Incident Response Team (PSIRT) that continuously monitors privacy and security risks on their portfolio and drives security improvements to ensure ClickShare maintains its earned reputation as one of the most trusted wireless collaboration tools on the market.

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At #CES2020 Centreplate will become the first hospitality company to offer robotic pizza in a convention center.

Seattle startup Picnic is already disrupting food production with automation and is bringing its pizza-making robot to #CES2020 but not in a booth or on the show floor. No sir, this smart-pie-producing machine won’t just be another booth or display angling for attention as Picnic is teaming up with event hospitality company Centerplate to serve food to attendees.

Clayton Wood, CEO of Picnic, said “Picnic’s distinct culmination of food production customization and throughput, smart data and cloud analytics is quickly resonating with food service operators,” This is one robot that won’t be a CES exhibitor only showing futuristic concepts; it is already in use in real-world kitchen settings and will only continue to grow its capabilities, as will be seen through Picnic’s delivery of mass customization food production and great-tasting pizza provided to CES attendees.”

The robot can make 300 x 12″ pizzas an hour or 180 x 18″ pizzas an hour. Centerplate has already used Picnic tech during a pilot program at Seattle’s T-Mobile Park, and the robot is providing all pizzas made during Enchant Christmas, a holiday event taking place at the baseball stadium through the end of the month.

During #NRF2020, YCD Multimedia, a leading provider of comprehensive enterprise digital signage software solutions, are offering tours to some of their key installations in Manhattan.

Stops on the tour will include the Microsoft store on 5th Avenue and the T-Mobile flagship store in Times Square (located below the world’s largest advertising LED billboard on the New York Marriott Marquis).

The two hour chauffeured tour, with snacks along the way, will no doubt be insightful, educational (as well as comfortable).

As with last year, there is plenty of time for Q&A.

Tour pick up and drop off is at the Javits Convention Center. More information can be found here.

Kubient, a full-stack digital audience marketing platform, has announced the addition of HYVE digital-out-of-home screens to Kubient’s Audience Cloud open marketplace.

HYVE, a TruClear Company, is focused on delivering and managing digital ad-supported products within the hospitality industry.

The partnership with HYVE will enhance Kubient’s proprietary, end-to-end openRTB programmatic marketplace, allowing clients access to Wi-Fi landing pages and DOOH screens in hundreds of thousands of hotel rooms as part of the 2020 North America rollout.

Chris Andrews, Chief Digital Officer of Kubient told us “Integrating HYVE into the Audience Cloud marketplace allows us to expand our footprint substantially and provide more options for our demand-side partners who want to be able to connect with high value audiences through our digital-out-of-home network”.

Mike Wasik, President of HYVE said “HYVE owns one of the largest ad networks in the hospitality industry, and our mission is to streamline the advertising experience for our partners. The Audience Cloud’s full stack infrastructure makes our vast network available for real-time bidding and ensures that not only are we making it easier for our advertising partners to reach their desired audience, we’re ensuring that they’re getting as much bang for their buck as possible.”

We are told that in addition, the integration will allow Kubient and partners to deliver advertising campaigns to external devices such as smartphones, laptops, and tablets in addition to in-room screens, creating the opportunity for omnichannel marketing and retargeting.

Technology is transforming the entertainment industry at an astonishing rate, creating evolving methods for how to produce, monetize, market and distribute content for today’s digitally savvy audiences.

At #CES2020 pioneers and innovators of the entertainment industry will share how they are taking risks and finding opportunities to succeed now and into the future at Variety’s Entertainment Summit on January 8, 2020 at Aria Resort & Casino.

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On January 10 at #CES2020 there is an open call for people to put their innovative ideas in front of the ABC Shark Tank casting team.

Shark Tank is the critically acclaimed, business-themed show and it is always searching for the best eEntrepreneurs with the best businesses and products that America has to offer.

If you’ve got a great product or business, then Shark Tank is for you. An open call with the show’s casting team will take place at the Venetian, Level 5 in the Palazzo Ballroom.

We understand that numbered wristbands will be distributed from 9-11 AM and only those with a wristband will be seen.

One of the most talked-about products at #CES2019 wasn’t on the show floor, it was Lora DiCarlo‘s Osé, the robotic sex tech device whose innovation award was initially rescinded and then reinstated several months later in May.

This year at #CES2020 we note that the company is on the show floor actual, having now been included in the Health & Wellness sector, after the company challenged the CTA to see sexual health as part of this category.

You can find them in the Sands, Halls A-D – 43943.