DailyDOOH

ONELAN has launched a dedicated digital room booking solution Reserva Edge, bringing a new level of ergonomic design and performance to the product range, with step change improvements in security, management, monitoring and functionality.

Reserva Edge features an innovative industrial design based on a wealth of feedback from partners and customers, delivering a product with the fit and finish befitting the most prestigious buildings and interior designs.

It features a portrait orientated, tilted touchscreen interface with edge to edge glass, anti-finger print coating, fully concealed cables and connectors, clear LED status illumination inside and outside the room, and an optional fully integrated ID card reader.

Uniquely for room signage, Reserva Edge is built upon ONELAN’s leading Net-Top-Box (NTB) digital signage operating system, meaning the room signs can be managed remotely and centrally from ONELAN’s Content Management System. Reserva Edge is a comprehensive communications platform with multizone layout design, and extensive playlist and scheduling controls.

We are told that utilising ONELAN’s proprietary Linux based operating system brings additional security benefits for organisations and means the full software stack can be updated remotely over the network.
In addition, the adoption of Intel technology delivers optimum performance and responsiveness for the device.

Reserva Edge is available in a 10” screen size. 15” and 22” standard screen models are available which also benefit from the same enhanced NTB platform as Reserva Edge.

Simon Carp, ONELAN senior product manager told us “ONELAN has continued to lead and invest in developing best-in-class solutions and the new Reserva Edge is a further example of this long-term investment in innovation. Reserva Edge takes digital room booking to a new level, both from a hardware design, but critically the enhanced platform capabilities too.”

For product demonstrations or additional information, visit ONELAN at #InfoComm19 booth 243.

Broadsign International Inc., the leading out-of-home (OOH) marketing solution, this week announced that it has been selected by PATTISON Outdoor Advertising, a leader in Canadian OOH media, to provide a suite of software tools designed to optimize operational efficiency and yield on more than 4,000 programmatically-enabled screens across PATTISON’s network.

The project will center on Broadsign’s ad-serving solution to automate the delivery of targeted content to PATTISON’s screens. Broadsign Direct will also be incorporated to enable real-time inventory availability and booking for sales teams and to help optimize network yield. Finally, all screens, which are currently connected to Broadsign’s Campsite digital OOH exchange, will also integrate with the Broadsign Reach programmatic platform. Together, the programmatic platforms will enable PATTISON to attract new advertisers from a wide variety of both national and international demand sources.

Cam Milne, Vice President/General Manager, PATTISON Onestop told us “Optimizing our digital assets and amplifying our programmatic capabilities are key missions for us over the coming years. We’re confident that the experienced team at Broadsign will provide the solution we need to continue to stand out as a leader in Canadian out-of-home”.

PATTISON Outdoor Advertising is the leader in the sales and operations of digital place-based media and digital large format in Canada.

You had only to look around the room at the last AdTECH: OOH – London event to understand how the industry is embracing the concept of automated and programmatic trading of DOOH. What started off as a small half-day workshop back in 2016 is now a global series with events in London, Amsterdam, New York and Sydney. Attendance from senior level members of both the buy and sell-side is testament to where automation sits on the industry’s agenda.

Dig deeper still, particularly on the buy-side, and you’ll see how that agenda is already in motion. Sophisticated, proprietary automated planning systems are being developed. MediaCom’s Trading Desk, Talon’s Plato, Posterscope’s Ecos and Kinetic’s Aureus are all data-driven systems designed to plan and buy in increasingly audience, rather than panel, centric and granular ways, albeit each one with a different approach.

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Once again, ahead of a major industry show, this time of course #InfoComm19, Barco has filed suit to in order to protect its Barco ClickShare patents.

This time its Vivitek Corporation and its parent company Delta Electronics, Inc. who are accused of infringing Barco’s ClickShare patents via their wireless presentation devices, including the LauncherPlus device and the NovoEnterprise unit. Barco also filed suit against Sahara Presentation Systems regarding its Clevershare and Clevertouch Pro products.

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Ultrahaptics, the world leader in mid-air haptics technology, this week announced that it is now an approved technology partner of BrightSign, one of the market leaders in digital signage media players.

Ultrahaptics’ technology provides tactile feedback in mid-air using ultrasound and patented algorithms. It enables users to tangibly interact with digital displays without the need to touch them. As one of BrightSign’s approved, recommended and trusted technology partners, Ultrahaptics provides a unique solution specifically for BrightSign players.

Greg Patrick, Vice President of Digital Signage, told us “We are thrilled to be an approved technology partner of BrightSign. Their market leadership and strong customer relationships and our innovative interface technology create an ideal partnership to bring the next level of interactivity to markets such as digital signage, retail and Out-of-Home media, with significant benefits for audiences as well as advertisers and network operators.”

Jeff Hastings, BrightSign CEO said “We have been very impressed with Ultrahaptics’ technology and we are glad that they are now an approved technology partner. Their technology brings a truly unique mid-air haptic interface to our products, enabling a new and exciting way to interact with digital displays.”

This week, Ultrahaptics’ technology will be showcased in the BrightSign stand (#343) at #InfoComm19

Kramer Electronics this week announced a partnership with Enterprise digital signage provider Zignage – a move that is described as delivering enhanced functionality and additional value to Kramer’s powerful VIA platform.

We have never heard of Zignage but the press release states that they specialise in flexible and reliable digital signage software.

Neta Lempert, Vice President of Digital Business Development Kramer Electronics Ltd., was quoted as saying “This partnership brings an inclusive digital signage suite to Kramer’s all-in-one VIA platform. With many digital signage templates, media scheduling, browser and mobile CMS, dynamic widgets, and Internet live streaming, VIA users subscribed to Zignage services get the maximum value for their spend.”

Vadim Kern, COO at Zignage, said “Kramer are one of the most respected names in pro AV and we are delighted with this alignment. Zignage brings a wealth of powerful, creative options to VIA users wishing to get the best from their displays during ‘downtime’.”

Kramer can be seen at #InfoComm19 on booth #2929 where you can this new partnership in action and discover new ‘AV over IT’ technologies. Key solutions will be on display, including Kramer@Work, Kramer Network, Kramer Control Solutions, VIA Wireless Presentation & Collaboration Solutions, and Kramer Education Solutions.

Clear Channel Outdoor Holdings (NYSE: CCO) will be shining a light on out of home advertising’s best in class at this year’s Cannes Lions International Festival of Creativity, as it marks it’s new, exciting chapter as an independent, pure-play, outdoor advertising company.

For the tenth consecutive year, the industry leader is proudly sponsoring the Outdoor Lions category of the prestigious Cannes Lions Awards, to celebrate and champion outstanding creative achievement in the medium from the past twelve months. The winners will be announced during the Festival on Monday 17th June.

‘Le Jardin de Clear Channel’ is Clear Channel Outdoor’s exclusively owned hospitality space for the duration of the festival. The space will serve as a showroom of creative DOOH campaigns, featuring some of the best in class of the past year. These will include work from brands including Diet Coke, Ikea, Magnum and Vodafone, showcasing the creative, dynamic and targeted possibilities of digital outdoor advertising, through the use of artificial intelligence (AI), dynamic real-time messaging, integrated user-generated content and geo-location data.

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The IMCCA, a not-for-profit user application and industry focused association with members comprised of service and product providers, consultants, and users, has announced Collaboration Week Silicon Valley will take place October 28-30, 2019.

This is a West Coast version of the events previously held in New York.

Crestron is debuting its new Network Media Endpoint (NME-100) at #InfoComm19, June 12 – 14 in Orlando. The device enables organizations to deliver consistent communications enterprise-wide via high-quality digital signage and media playback. Combined with in-room signage solutions, including AirMedia 2.0 presentation systems and the Crestron Mercury tabletop meeting and collaboration systems, Crestron has signage needs covered for every enterprise space. Live demonstrations of the NME-100 are available at booth #1800, Orange County Convention Center.

Nic Milani, Executive Director, Commercial Product Marketing at Crestron told us “Until now, we offered only ‘lite’ signage solutions in the form of Crestron Mercury and AirMedia products integrated with Appspace. These solutions are great for ambient signage, when the room display is inactive. Now, with the NME-100 we offer a robust solution that makes it easy to add live and interactive content to a full range of spaces using powerful Appspace software.”

The NME-100 eliminates the need for programming and is ready to use right out-of-the-box, with easy provisioning and management from the cloud using the Crestron XiO Cloud™. The NME-100 will be released with Appspace® integration to take advantage of its powerful digital signage content creation, management, and interactive playback capabilities.

Designed to run 24/7, the NME-100 supports 1080p/60 video and features an HDMI® output supporting HDCP 2.2, a TRS mini-connector for audio output, and a concealed microSD card slot for memory expansion beyond the built-in 16Gb. It ships with a handheld IR remote control, power supply, and mounting plates. The unit connects to the network via the built-in LAN interface. USB ports allow interfacing with touch-capable displays.

BrightSign, LLC this week detailed its plans for #InfoComm19, which takes place June 12th through 14th at the Orange County Convention Center in Orlando, FL.

We are told that the company will showcase its new BSN.cloud network and player management platform, while demonstrating its award-winning digital signage hardware via partner solutions showcased in its booth (343) and at other locations throughout the convention centre.

Jeff Hastings, BrightSign’s CEO told us “We’re excited to offer InfoComm attendees an early look at our new BSN.cloud platform. We’ve been quietly testing the platform with a handful of partners, and we are ready to offer it as a beta version to the general public in the coming weeks. We’re are excited for the broader market to embrace the platform with similar enthusiasm.”

BrightSign’s BSN.cloud management platform will be available as a beta download from the BrightSign website, along with the company’s new BrightAuthor:connected software. InfoComm attendees will get an early look at BrightSign’s innovative new cloud platform that automates player set-up and delivers a secure, scalable network management service. BSN.cloud is a free subscription included with all BrightSign players running BrightSign OS 8 at the Control Cloud level, which enables real-time player control and best-in-class authoring. To add a complete set of digital signage content, network management and administration tools in a secure cloud environment, BrightSign offers the BSN.cloud Content Cloud as a free beta trial until December, 1, 2019.

BrightSign will demonstrate several partner solutions in its booth to highlight the breadth of integration possibilities with BrightSign’s players.