DailyDOOH

OUTFRONT Media Inc. (NYSE:OUT) has launched the ‘Protect Our Pride’ campaign in partnership with GLAAD to celebrate Pride during the month of June. Following the success of last year’s ’15 Seconds of Fabulous’ campaign, this year’s initiative, designed by GLAAD continues to spotlight the LGBTQ community with a broader reach and enhanced features. For a […]

Dubai based Elevision has officially launched its operations in the United Kingdom. The company aims to introduce digital advertising screens in elevators of residential properties across the UK. With 63 buildings already equipped and operational, and an additional 30 buildings underway, we are told that Elevision is poised to make its mark in London before […]

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media announced this week the FULL list of brand/agency meetings, and member networking events for its Curated Experience during Cannes Lions Advertising Festival. “We are once again heartened by the response to our curated DPAA Cannes experience,” said Barry Frey, President & […]

Seedtag, a global leader in contextual advertising, has acquired Beachfront, the sell-side ad platform built for CTV and streaming. We are told that Beachfront’s advanced technology, premium inventory, and expertise in CTV advertising will be seamlessly incorporated into Seedtag’s existing contextual advertising solutions, allowing clients to deliver effective, privacy-first advertising across multiple channels. The announcement […]

Former GroupM Senior Executive Akama Davies has joined the IPG and Dentsu team at The Trade Desk as Sr. Director of Client Services.

PATTISON Outdoor, a division of The Jim Pattison Group and Canada’s leading Out-of-Home advertising company tells that it is advancing into the third dimension with 3D digital advertising at a national scale. With the ability to provide #3DOOH on every screen and display in PATTISON’s extensive portfolio, with very few exceptions, brands are lining up […]

OUTFRONT Media (NYSE:OUT), one of the largest out of home media companies in North America, has been awarded a new long-term advertising franchise agreement for the Washington Metropolitan Area Transit Authority (“WMATA”). Under the new agreement, OUTFRONT will represent advertising sales for WMATA in Virginia, Maryland and the District of Columbia. The agreement covers station […]

The VIOOH team tell us that they are going to be at #CannesLions June 17-21, 2024 and that they’d love to speak to you if you’re also there. You can request a meeting with them here. Note also the #CannesLions DPAA Curated Experience which sees a number of leading brands and agencies join DPAA members […]

Wildstone, the leading owner of outdoor media infrastructure across the UK and Europe, has announces its plans to launch and scale in Australia’s A$1.07 billion OOH market, marking the next stage of the company’s international expansion. Following successful growth across Europe, where it has acquired and developed over 5,000 static and digital OOH assets since […]

Last week Environics Analytics announced a partnership with LiveRamp (NYSE: RAMP), a leading data collaboration platform. Under the terms of this partnership, Environics Analytics will be the sole provider of LiveRamp’s suite of products and services in Canada. The addition of LiveRamp’s platform to Environics Analytics’s existing data, analytics and clean room capabilities should enable […]