#ISE2024 @Dynascan Multi-Technology Outdoor Kiosks

January 23rd, 2024

Andrew Neale

DynaScan Technology has announced the launch of its latest outdoor kiosks featuring multi-technology integration that can seamlessly integrate various display technologies, including LCD, LED, LED tickers, and ePaper.

Joining the company’s DK Series of outdoor displays, the kiosks are available in three sizes—65″, 75″, and 86″—and are offered in both dual-sided and single-sided configurations to cater to a diverse range of outdoor display needs.

DynaScan’s new outdoor kiosks allows businesses to tailor their outdoor displays to suit specific messaging and engagement requirements. The ability to use various display technologies enables dynamic and engaging content presentation. For instance, LED tickers can be utilized for scrolling real-time information, while LCD or LED displays can showcase static or dynamic visuals, enhancing overall audience engagement.

The outdoor kiosks are available with optional equipment to enhance functionality, including Intel® Smart Display Module integration, wireless antennas, P-CAP touch technology, digital locks, cameras, and sensors, providing a comprehensive solution for various applications.

DynaScan Executive Vice President David Huang told us “We are incredibly excited to introduce our latest innovation—kiosks that seamlessly integrate an array of display technologies. We believe these new offerings will provide businesses with the flexibility to tailor outdoor displays to their unique needs and redefine how businesses connect with their audience.”

DynaScan will be showcasing its DK Series display products at #ISE2024 Booth 3D700, Fira Barcelona Gran Via, Barcelona, Spain.

For over 25 years, DynaScan has been a pioneer in manufacturing innovative displays. With solutions for indoor, outdoor, and window-facing applications, DynaScan offers a diverse portfolio of professional sunlight-readable displays and kiosks that offer to superior performance, energy efficiency, and advanced remote management capabilities. With offices in Asia, Europe, and North America, DynaScan is equipped for international rollouts and support.

Dynascan Integrates Intel Smart Display Module

January 23rd, 2024

Andrew Neale

DynaScan Technology has announced the integration of Intel Smart Display Module options across its entire range of window displays and outdoor kiosks.

“DynaScan is dedicated to providing our customers with state-of-the-art display solutions that meet the demands of today’s dynamic environments. The integration of Intel® SDM across our entire window and kiosk product lineup demonstrates our commitment to innovation and adaptability. We think this new feature will make it easy for businesses to boost their visual communication strategies,” said David Huang, DynaScan Executive Vice President.

We are tld that this is a strategic decision represents a significant advancement in providing cutting-edge solutions that cater to the evolving needs of customers.

Key Integration Highlights:

  • Modular Design: The small form factor allows for easy integration, eliminating external video cables and providing flexibility without compromising performance.
  • Upgradability: Customers can easily upgrade display solutions without complex overhauls, ensuring compatibility and prolonging the display’s life.
  • Enhanced Performance: DynaScan display products with Intel® SDM deliver improved performance and efficiency, meeting the demands of modern digital signage applications.
  • Scalability: Businesses can effortlessly scale display installations with Intel® SDM-compatible products, ensuring a future-proof investment.
  • Simplified Maintenance: Maintenance becomes more straightforward, minimizing downtime and reducing the total cost of ownership.

DynaScan will be at #ISE2024 Booth 3D700, Fira Barcelona Gran Via, Barcelona, Spain

For over 25 years, DynaScan has been a pioneer in manufacturing innovative displays. With solutions for indoor, outdoor, and window-facing applications, DynaScan offers a diverse portfolio of professional sunlight-readable displays and kiosks that offer to superior performance, energy efficiency, and advanced remote management capabilities. With offices in Asia, Europe, and North America, DynaScan is equipped for international rollouts and support.

Revolution360 and Wrappr Join @OMA_Australia

January 23rd, 2024

Tristan Cotterill

The Outdoor Media Association (OMA) has announced that Revolution360 and Wrappr Media have joined the Australia association…

  • Revolution360 is an innovative, national Out of Home media owner, specialising in Street Poster, Wall Mural and Experiential advertising. National Sales Director, Josh Fitzgerald said, “Revolution360 has been pioneering the Street Poster and Wall Mural landscape for more than a decade, offering unique, high-quality campaigns to our clients. We’re thrilled about the opportunity to join the OMA and MOVE as it will further demonstrate the legitimacy of our assets and allow us to provide an ongoing, meaningful contribution to the industry.”
  • Wrappr is a unique, nationwide Advocate OOH advertising platform that offers advertising on private vehicles, driven by local brand advocates. Co-CEO, Jonte Shaw said “Since it was founded in 2017, Wrappr has been working with many of Australia’s biggest brands to provide them with access to hard-to-reach audiences and help them cut through in the right context. We’re thrilled to become part of the OMA and MOVE community, especially with the upcoming launch of MOVE2, which is set to revolutionise Out of Home audience measurement.”

OMA CEO Elizabeth McIntyre told us “We value our amazing members and are always excited to welcome more innovative Out of Home providers to our association. With the launch of MOVE2 on the horizon, we will soon be able to provide greater data granularity to our members, advertisers, and agencies, including seasonal changes and regional and place-based audiences.”

OMA members have access to a range of benefits, including research and insights, collaborative industry campaigns, advocacy and representation to government, audience measurements and networking opportunities.

#GiveAShit For Science

January 23rd, 2024

Adrian J Cotterill, Editor-in-Chief

Seed Health, a leader in microbiome science and creator of the acclaimed DS-01® Daily Synbiotic, has just unveiled its first-ever billboard in Times Square.

The company that is also behind the viral Gwyneth Paltrow ‘anti-ad’ – won’t use the spot to promote its products.

In a bold continuation of its anti-marketing legacy, Seed has reimagined this prime ad space as environmental activiatism: An Ad for Earth. The creative, a striking wildlife video sourced by submission from our 7M+ @earth creator community, has already garnered 18 million+ impressions –– making a profound statement in one of the busiest hubs in the world.

This Times Square activation fits in with its anti-marketing legacy –– from pausing ads during the pandemic misinfo surge to normalizing ‘potty talk’ with #GiveAShit for Science, Seed is rewriting the marketing playbook.

Given their position as one of the fastest-growing brands in probiotics, it’s actully a compelling case study.

Cineplex Digital Media Adds Cadillac Fairview Malls

January 23rd, 2024

Tristan Cotterill

Toronto-based Cineplex Digital Media has bulked up its digital advertising footprint in Canada’s largest shopping malls with a deal that has them selling and managing screens in nine of the 10 biggest shopping centers n the country, and a total of 89 malls.

The expansion comes via a newly announced deal that sees CDM, a division of Canada’s dominant cinema chain, operating and selling digital and static media, and sponsorships, across the retail estate of Cadillac Fairview.

CDM, says it will operate a network of 200 digital displays in 18 Cadillac Fairview shopping centres, including landmark destinations such as CF Toronto Eaton Centre, CF Pacific Centre in Vancouver, CF Chinook Centre in Alberta, CF Rideau Centre in Ottawa, and CF Carrefour Laval in Quebec.Toronto-based Cineplex Digital Media has bulked up its digital advertising footprint in Canada’s largest shopping malls with a deal that has them selling and managing screens in nine of the 10 biggest shopping centers n the country, and a total of 89 malls.

CDM will provide Cadillac Fairview with innovative digital signage network solutions by leveraging its expertise in creative, experience design, data and analytics.

CDM’s industry leading approach will enable Cadillac Fairview to maximize media revenues, enhance shopping experiences with digital solutions and harness the power of data to understand and influence the consumer journey.

“We have a long-standing history with Cadillac Fairview as many Cineplex theatres are part of their key Canadian shopping centres. As their trusted digital signage and media partner, with exclusivity to sell advertising in common spaces within CF’s malls, we will further support their goal of delivering world-class customer experiences with our innovative, data-led out of home solutions. The addition of Cadillac Fairview’s high-quality network of shopping centres will accelerate growth in our in-mall digital media network,” says Fab Stanghieri, EVP and Managing Director of Media, Cineplex.

“As we continue to invest in first class media assets across the country, we are thrilled to expand our partnership with Cineplex as our Digital Sign and Media provider,” adds Jason Anderson, SVP of Brand & Marketing, Cadillac Fairview. “Our partnership with CDM is an important step in achieving our goal of building the most sought-after digital media network in Canada.”

Hello Marseille Says @ECN_DOOH

January 23rd, 2024

Adrian J Cotterill, Editor-in-Chief

ECN has stepped up its #dooh roll-out in France with the city of Marseille from the start of the year.

ECN can now offer over fiv3 million qualified contacts every week in Paris, Lyon, AND Marseille.

Today Generative #AI w/ @DeepBrain_AI’s & @Runwayml

January 23rd, 2024

Andrew Neale

Do you want to see the latest in generative #AI video? If so then you should join DeepBrain AI and Runway TODAY for this joint webinar.

Both companies will demonstrate AI solutions for bringing video to life with just text input. January 23 at 10 AM Pacific.

  • Introductions
  • Runway company overview and product demos
  • DeepBrain AI company overview and product demos
  • Demonstration of using Runway generated text to video within DeepBrain AI Studios backgrounds
  • Q&A 10 mins
  • That’s a wrap!

You can register here.

ECN Launches Scottish Digital Office Media Network

January 22nd, 2024

Adrian J Cotterill, Editor-in-Chief

Executive Channel Network (ECN) is expanding into Scotland. This expansion coincides with the launch of its first connected office at 40 Princes Street in Edinburgh which is now using its cutting-edge managed content platform, further solidifying ECN’s commitment to enhancing office communication.

40 Princes Street is a landmark building situated in Edinburgh’s bustling city centre and is very close to the famous Edinburgh castle.

ECN’s digital managed content offers building management a dynamic and simple solution to manage and distribute content across various one or multiple office locations. ECN’s platform empowers offices to curate and distribute hyper localised content including Scottish news, weather, transport and internal building communication. A 55” screen was installed in the main lobby area which ensures the entire building population is reached with the content.

“We are thrilled to establish our presence in Edinburgh and this expansion represents a significant milestone in our journey to redefine how businesses communicate in the digital age,” said Charles Parry-Okeden, Global CEO at Executive Channel Network.

Executive Channel Network (ECN), brings office buildings to life with dynamic digital content transforming the front of hou se customer experience. With 850 screens in premium offices in the UK, France and Germany.

75Media Acquires iQ OOH

January 22nd, 2024

Adrian J Cotterill, Editor-in-Chief

UK, Leeds-based out-of-home specialist 75Media has acquired London-based iQ OOH for an undisclosed sum.

75Media will incorporate iQ’s 81 digital panels into its own portfolio, and all of its employees, including iQ founders Tim de Monte and David Peters, will transition into the newly expanded organisation.

iQ was founded in 2021, by De Monte and Peters, both former directors at Global. Specialising in digital billboards, the deal will see 75Media almost double its current offering of digital large format roadside locations. The company will now operate over 200 digital billboards in a range of large and ultra large formats across the UK and moves the business towards its vision of becoming the number one roadside OOH network.

Alongside a growing portfolio of 300 large format classic paper billboards, 75Media now has over 500 sites spanning the UK, from Aberdeen in the North to Bournemouth in the South, making it the fastest-growing roadside network in the UK. The company has confirmed it is currently looking for further acquisition opportunities in the industry, as well as pursuing an ambitious organic growth strategy with infrastructure partner Wildstone as part of a 10-year partnership agreement.

Paul Inman, managing director at 75Media, told us “We’re very excited to be welcoming Tim, David and the iQ team to 75Media. With their impressive expertise in the industry, and their track record working with the agency sector, it makes perfect strategic sense to bring iQ into the 75Media fold, as our skills, specialisms and sites ideally complement each other. This deal is significant as it firmly places 75Media within the top six OOH networks in the UK, and we don’t intend to stop there. Given where we started three years ago, we’ve worked hard to grow in a way that is sustainable, doesn’t compromise our levels of service, and drives significant value for our investors. We welcome working with businesses directly as well as with agencies, and that is demonstrated by our mission to become the number one network for brands in the UK. For us, that means high quality sites, strong customer service, supporting clients with planning and measurement and generally making the case for OOH as a hugely effective advertising medium for brands of all types. Bringing iQ on board takes us one step further on that journey.”

75Media now employs 35 people, with its HQ in Leeds and colleagues based in major cities across the UK.

New @SharpNEC_EU President and MD

January 19th, 2024

Andrew Neale

Christof Böhm is the new President and Managing Director at Sharp NEC Display Solutions Europe.

He will be succeeding Bernd Eberhardt with effect from February 1, 2024 who has decided to step down from his position as President and CEO of Sharp/NEC.

With over 30 years of experience with Sharp/NEC, most recently as Senior Vice President Engineering, Quality Assurance & Service, Christof has a profound understanding of the display business and its challenges to lead the company into the next phase of development.

As the joint venture continues the business transition, the company will move to full ownership by Sharp Corporation. The speed of transfer to the Sharp brand will vary across product categories. In 2024, Sharp/NEC will continue to launch new products under the Sharp brand, drawing on the expertise of both Sharp and NEC. The first significant co-development will launch early in 2024 with the Sharp-branded second generation MultiSync® ME Series large format display range.