Broadsign Jul 2024 lead

Tommy Tran Joins PlexusAV

April 4th, 2025

Andrew Neale

Tommy Tran has joined PlexusAV as Global Marketing Manager.

Steven Cogels, Global Director of Business Development at PlexusAV, told us “Tommy is a marketing leader with a background in startups, agencies, and high-growth industries. He has worked across banking, e-commerce, technology, law, agriculture, and education, giving him experience in different markets and business models. His expertise includes branding, content marketing, SEO, CRM optimization, and data analysis. We are genuinely excited to welcome him to our team. We are very confident that his skill and expertise will significantly enrich our marketing and drive us to new heights.”

Powered by 70+ years of broadcast excellence and experience, PlexusAV is a human-focused AV-over-IP ecosystem of versatile and interoperable products. Established in 2023, PlexusAV is a new division of the trusted Sencore, the high-quality broadcast production company. Based on IMPX, PlexusAV eliminates the stress of selecting an AV-over-IP technology by leveraging a standards-based solution. As a result, PlexusAV is building interoperable, compatible, adaptable, and stress-free AV-over-IP solutions.

Free @COMMBCA Award Submissions

April 4th, 2025

Tristan Cotterill

The deadline to enter the Canadian Out-of-Home Awards is fast approaching (end of day April 9) and this year we note, that thanks to the generous sponsorship of PATTISON Outdoor, all submission fees have been waived, making it easier than ever to showcase your work.

Mary Ventresca, Vice President, Marketing and Communications told us “PATTISON Outdoor is proud to support excellence in Out-of-Home, as sponsors of the 2025 Canadian Out-of-Home Awards. As dedicated experts in OOH, we strive to be stewards for the industry and are happy to do our part in continuing to push it forward. We are excited to celebrate the impact and longstanding legacy of OOH in Canada, and are encouraging entries as the submission sponsor. Best of luck to the nominees!”

Now in its third year the COMMB (the Canadian Out-of-Home Marketing and Measurement Bureau) Awards will take place on May 15 in Toronto.

The Awards recognize outstanding achievements in Out-of-Home advertising, including:

  • Creative Excellence: Bold designs and compelling advertising that stood out.
  • Data & Innovation: Use of technology and insights to amplify campaign impact.
  • Cross media Impact: Best use of Out-of-HomeH in a multi-media campaign.

Partners sponsoring this year’s event include TITLE SPONSOR UB Media, Astral, Billups, Broadsign, Captivate, Cineplex Media, Lamar, Pattison, Quebecor, REC Media, Statements Media, Talon, Vendo Media. Photography and videography are provided by 1Impression, with event staffing and logistics supplied by Media Staffing.

Important Dates

  • Save the Date: Join us on May 15, 2025, at the Arcadian Court on Queen Street, Toronto, ON M5H 2Y4
  • Submission Deadline: April 9, 2025 (submit here)
  • Ticket sales Close: May 1, 2025 How to Enter Don’t let the best work go unnoticed! Submit and showcase your brand’s & advertiser’s best of the best campaigns in the industry.

Lara Menzies, Director Marketing & Partnerships who will oversee this year’s event told us “The 2025 Canadian Out-of-Home Awards celebrate the bold ideas and innovative campaigns that defined 2024. These awards honour the creativity, strategy, and impactful execution that not only showcased the power of OOH advertising but also moved the medium forward”, states

Launched back in Spring 2023, the Canadian Out-of-Home Awards gala is an all-encompassing industry celebration recognizing the creative, technical, and strategic achievements of agencies and advertisers for their out-of-home campaigns. Winning categories are focused on innovation, data, use of programmatic/digital technology, audience targeting, 360 planning, and more.

New ‘Shoptalk Radio’ From @getQsic

April 4th, 2025

Tristan Cotterill

QSIC, a global intelligent in-store audio platform that closed a USD 25 million Series B funding round led by Hedosophia earlier this year seemed to generate buzz at Shoptalk 2025 last week in Vegas with the debut of Shoptalk Radio.

The AI-powered platform for retail media showcased the future of in-store audio to conference attendees, curating music and genAI-created audio ads throughout conference sessions. In addition to Shoptalk Radio, QSIC previewed its new AI-powered solution.

“Shoptalk was the perfect stage to demonstrate how far in-store audio has come and where it’s going,” said Matt Elsley, co-founder and CEO of QSIC. “We’re proving that audio can drive real value at scale and create more meaningful interactions with shoppers that boost sales and enhance the overall in-store experience. And this is just the beginning.”

Shoptalk Radio is the latest in the company’s innovations that showcase audio works at scale to power large physical spaces. Attendees we are told were impressed by the engaging and breakthrough audio messaging heard throughout the sessions. In November, QSIC announced a partnership with 7-Eleven to power Gulp Radio, one of North America’s Largest Commercial Radio Networks. At Shoptalk, QSIC CEO Matt Elsley joined 7-Eleven VP of Marketing Mario Mijares on stage to discuss how concise, targeted audio ads drive conversion, deliver scale and engage shoppers, with an emphasis on Gen Z, in-store.

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The #XUSC #InfoComm25 @XUSocialClub

April 4th, 2025

Andrew Neale

The next Experience United Social Club event is Pixels in Paradise which takes place at the Palm Tree Club on the evening of Thursday June 12 during #InfoComm25.

The organisers are transforming the Palm Tree Club into an 1980’s inspired tropical escape, where pastel hues meet palm trees and good vibes flow as easily as the cocktails.

Whether you’re catching up with old friends, making new ones, or just taking a well-earned break from the trade show grind, this is the place to be.

Expect tropical cocktails, sunset-lit conversations, and a laid-back atmosphere that celebrates the creative energy of our industry. No agendas. No presentations. Just good people, good drinks, and great conversation.

Two things of note: –

  1. They are calling all #AVSneakerheads as this one’s for you! They say “Break out your freshest kicks, from vintage Jordans to crisp white Air Force 1s. Your footwear game is part of the fit, and we’re here for it”
  2. Keep an eye out for the AVIXA TV Red Carpet Experience as they’ll be capturing the scene and chatting with attendees about fashion, trends, and the tech that stopped them in their tracks. You might just get your moment in the spotlight!

Tickets will be available April 16 from noon EST.

#ff @openeyeglobal @XUSocialClub and Sponsors @REACHMediaNet @KorbytGo @SageNetLLC @Nanolumens @Snap_Install @SignageOS @SNAdisplays @BluefinLcd @CrimsonAV @Dise_Digital (and AUO and GDS)

InfoComm 2025 takes place June 7-13 (exhibits 11-14) at the Orange County Convention Center in Orlando, Florida.

Natalie Woodall Appointed Pixel Inspiration MD

April 4th, 2025

Adrian J Cotterill, Editor-in-Chief

Natalie Woodall has been appointed new Managing Director at Pixel Inspiration as current incumbent, all round nice guy, creative thinker, famed musician and industry veteran Nikk Smith steps back (a little) at our favourite digital signage agency to take on the role of Sales Director.

The Pixel Inspiration team at the NEC Showcase in 2017

Nikk told us earlier this week “A big day for me as I take a step sideways after seven years as MD of Pixel to become our Sales Director. I requested this change last year, with the aim of getting a little more work-life balance before I get too old to enjoy it!I feel I have achieved some real successes while MD of the business. We’ve doubled both our revenue and profit (and headcount!) during my time at the helm and continued to do some of the most amazing projects in the digital signage sector, for our fantastic client base. Our parent group Staci has been very supportive, whilst also giving us the room to do what we do best. Thanks to Wayne Chapman, Thomas Mortier , Barry McQuillan and Amanda Harvey for your help along the way”.

Natalie has been with Pixel and worked closely with Nikk for the last 10 years.

Nikk added “It’s tough giving up control of a business you’ve helped build over 20+ years, but I have absolute faith in her ability to continue Pixel’s success and I’ll still be very much part of the next chapter”.

Chris Neto *New* @MidwichLtd Head of Emerging Markets

April 4th, 2025

Andrew Neale

Midwich has announced the promotion of Christopher Neto to Head of Emerging Markets in its U.S. organization. This strategic move reinforces Midwich’s ongoing commitment to staying at the forefront of industry trends while solidifying its position as a trusted partner for integrators, resellers, and end users.

Bill Reimer, VP of Sales, Midwich told us “As an industry, we are experiencing rapid change, and it’s essential that Midwich remains at the center of those conversations. Chris’s deep understanding of industry dynamics, coupled with his passion for innovation and community-building, makes him the ideal person to lead our emerging markets strategy. His appointment positions Midwich to not only anticipate trends but to actively shape the future of the AV industry.”

With over 27 years of experience in the audiovisual industry, Chris is a well-respected figure known for his technical expertise, industry insight, and ability to foster strong community engagement. Widely recognized for his innovative use of social media and content-driven approach, Chris has played a pivotal role in shaping discussions and driving thought leadership in the AV space.

This announcement is part of Midwich’s broader strategy to expand its market leadership and provide enhanced value to its partners. Recently, Midwich has taken significant steps in this direction, including:

  • Unifying Starin, The Farm AV, and Toolfarm under the Midwich brand in the U.S., creating a seamless experience for customers.
  • Expanding into the broadcast market, strengthening its presence in this high-growth sector.
  • Launching Plus Professional Services, a comprehensive suite of services to support channel partners with design, deployment, and long-term system performance.

We are told that Chris’s appointment aligns with Midwich’s continued efforts to innovate, educate, and provide industry-leading solutions. His role will focus on identifying new opportunities, enhancing industry partnerships, and ensuring Midwich remains ahead of market trends.

Jessica Larsson Joins @Grassfish_com

April 4th, 2025

Andrew Neale

Jessica Larsson has joined Grassfish as Head of Consulting DACH.

With a background in workplace experience, real estate, and customer engagement, Jessica has led transformative projects for companies such as META and CBRE. Her expertise in creating seamless brand experiences aligns perfectly with Grassfish’s vision of bridging the gap between digital and in-store retail.

Jessica will lead their Consulting DACH Team, working closely with customers and partners to deliver innovative digital in-store solutions that enhance customer journeys and drive retail transformation.

#InfoComm25 @UniversalORL After Hours Night

April 3rd, 2025

Adrian J Cotterill, Editor-in-Chief

There is an after-hours park event at Universal Studios Florida at #InfoComm25 where the show organisers are inviting their community to celebrate with an exclusive park experience.

The night includes after 17:00 admission into Universal Studios and a USD 25 food and beverage gift card.

The itineray for Tuesday June 10, 2025 is as follows:-

5:00PM – Admission to Universal Studios Florida begins

6:00PM – Complimentary Parking available

5:00PM – 8:00PM – Enjoy Universal Studios at leisure

8:00PM – Park closes to general public

9:00PM – 12:00AM – After-hours experience at Universal Studios Florida

Exclusive use of select attractions after park clears
Select food outlets remain open for cash/gift card sales
Event wristband & ticket required for ID purposes

12:00AM – Event concludes

Tickets cost USD 115 and can be purchased here.

InfoComm 2025 takes place June 7-13 (exhibits 11-14) at the Orange County Convention Center in Orlando, Florida.

#InfoComm25 Spotlight Stage

April 3rd, 2025

Adrian J Cotterill, Editor-in-Chief

New for #InfoComm25 this year is the Spotlight Stage, a dedicated space for attendees to gather around the fastest-growing solution areas in pro AV, including broadcast AV, digital signage, and more.

This spot on the show floor will feature both a stage and networking space, providing a forum for in-depth conversations and connections between attendees and solution providers.

The show organisers say that “the Spotlight Stage isn’t just a platform; it’s a vibrant networking space where attendees and solution providers come together to ignite ideas and propel the industry forward”.

You can check out the complete Stage schedule and view a preview here.

InfoComm 2025 takes place June 7-13 (exhibits 11-14) at the Orange County Convention Center in Orlando, Florida.

If It’s Enabled By #ProAV It’s At #InfoComm25

April 3rd, 2025

Adrian J Cotterill, Editor-in-Chief

This year it is the turn of Orlando, Florida to host the largest professional audiovisual (AV) trade show and conference in North America.

David Labuskes, CTS, CAE, RCDD, Chief Executive Officer of AVIXA, producer of InfoComm said “The pro AV industry is a thriving world – representing USD 325 billion and expected to add nearly USD 100 billion in revenues over the next five years. InfoComm helps facilitate that growth by providing a fast-paced, dynamic environment to bring together AV solution providers and buyers to conduct business.”

#InfoComm25 will welcome more than 150 new exhibitors (the event hosted last year in Las Vegas had 833 exhibitors). Attendees will witness advancements in LED displays, from image quality to creative flexibility and energy efficiency. With the shift toward AV-over-IP, solutions enabling seamless and scalable AV distribution over networks will be prevalent on the trade show floor. Interactive experiences will also take center stage, with new touchscreen displays and engaging technologies designed to captivate audiences. In addition, with the increasing importance of software and content management, attendees will see platforms that simplify the creation and delivery of compelling AV experiences.

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